Customer Relationship Management (CRM) | Customer Experience Management (CEM) | Customer Service (General) | Customer Information Management/ Customer Databases | Customer Data Integration | Business Intelligence Solutions | Customer Interaction Management | Sales Management | Social Networks and Community Management | Sales Analysis & Reporting

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CRM and Social Media: How a Blended Approach Means Good Business in the Hospitality Industry by Infor CRM February 07, 2012 - (Free Research) This white paper offers hospitality strategies for combining social media and real-time customer relationship management (CRM) to wow patrons and increase customer loyalty. Learn how social CRM can increase your ROI and build your business reputation. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Walk Before You Run: Incorporating Social Channels Into Your CRM Strategy by SugarCRM Inc. November 08, 2010 - (Free Research) Social channels are here to stay and should be part of your customer engagement strategy, as you will be re­quired to integrate these new channels sooner, rather than later. This paper will help you build the best road map to customer success, integrating both old and new channels into your customer experi­ence strategy. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

HP Enterprise Applications Services for Microsift Dynamics CRM: Flexible CRM solutions to transform your organization and optimize the customer experience by Hewlett-Packard Limited January 06, 2012 - (Free Research) HP Enterprise Applications Services for Microsoft Dynamics provides a comprehensive enterprise CRM solution based on Microsoft’s market-leading Dynamics CRM software application. Read this white paper to learn more about this technology suite and how it can help you reduce risks, lower costs and accelerate growth while improving productivity. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

CW Buyer's Guide: Customer Relations (CRM) by ComputerWeekly.com October 05, 2011 - (Free Research) This nine-page Buyer's Guide to Customer Relationsip Management (CRM) analyses the factors CIOs and senior IT professionals will need to consider as they plan their CRM strategies. (ESSENTIAL GUIDE) VIEW ABSTRACT | GO TO

CRM Thought Leadership booklet by IBM January 17, 2012 - (Free Research) With instant access to information, customers expect a purchase experience that matches the ease and speed of the information-gathering experience. Read this white paper, created in collaboration with Frost & Sullivan, to see how a customer relationship management (CRM) solution can help you respond on the customers’ terms. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

CRM Sheds Light on Tommy Bahama Customers by Infor CRM January 16, 2012 - (Free Research) Read this brief article to discover how this growing retail chain of "island fashion" utilizes their loyal customers and their information to keep their business going through the recession and beyond. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Improving Sales Effectiveness In a Buyer’s Market by SAP America, Inc. December 31, 2011 - (Free Research) This paper details the results of a survey of 160 firms with annual revenues of $250M or more conducted to determine whether their customer relationship management (CRM) software is addressing the changed and changing requirements of sales reps as they develop relationships and pursue opportunities in light of ever increasing buyer expectations. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

IBM solutions that offer real-time customer insights, integrate applications and build brand loyalty by IBM January 17, 2012 - (Free Research) Want to know how the most successful companies deliver exceptional customer value? Do you know the best practices for using customer analytics? This e-book answers these questions and a lot more about winning trends and practices in customer relationship management (CRM). (EBOOK) VIEW ABSTRACT | GO TO

Duet Enterprise: Professional Services Firm Uses Duet Enterprise as Surround Strategy for SAP by Microsoft January 04, 2012 - (Free Research) In this brief case study, learn how Duet Enterprise for Microsoft SharePoint and SAP Applications provides a framework to unify collaboration, productivity, and business data to enhance the user experience and improve productivity and decision making. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

CRM and Small Business: Smaller, Faster, Better by SugarCRM Inc. August 31, 2011 - (Free Research) The advent of cloud-based CRM applications has eliminated the significant initial budgetary barriers to entry for many businesses, and the proliferation of products geared toward smaller businesses has presented small business with options that allow them to choose based on specific features. Learn more about how CRM can help your small business. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

The 10-Step Guide to Buying the Right CRM Solution by SugarCRM Inc. July 12, 2011 - (Free Research) The CRM buying process can be reduced to a set of 10 steps that will help you pare down the field of potential solutions to a few vendors who are the best fit. This guide will allow you to move through 10 sets of steps. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Accela Video Whitepaper: Differentiate Your Company with Complete CRM by Oracle Corporation April 05, 2010 - (Free Research) Interactions between partners, customers, and employees are much faster-paced in our highly-networked world. It is important that CRM solutions understand these relationships. Watch this video to learn strategies for CRM evolution. (VIDEO) VIEW ABSTRACT | GO TO

The Customer Intimacy Imperative by IBM November 18, 2010 - (Free Research) Business success today requires a new depth of customer insight. Learn how the right blend of customer-centric strategies and advance analytic tools can help your business achieve a competitive advantage. Read this white paper to realize the full potential of your customer relationships. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Best in Class Marketers Drive Enhanced Customer Loyalty by SAP America, Inc. September 02, 2010 - (Free Research) This paper will explore how top-performing companies are capturing, integrating, managing, measuring and acting on valuable customer data throughout the entire customer lifecycle, in order to maximize customer loyalty and achieve Best-in-Class bottom-line results. (ANALYST REPORT) VIEW ABSTRACT | GO TO ANALYST REPORT

Enhancing the Customer Experience with Loyalty Management by SAP America, Inc. April 27, 2009 - (Free Research) By implementing loyalty programs that are integrated across sales, service, and marketing - across all channels of interaction - a firm can greatly enhance the customer experience, increase customer retention, and foster development of a community of people who serve as advocates for the business. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Build Your Own SAP CRM Solution — and Know Exactly How Much It Will Cost by SAP America, Inc. July 19, 2011 - (Free Research) This white paper provides an overview of a rapid deployment strategy designed to take the guesswork out of implementing CRM. Inside, learn how this approach can let you pick and choose features which matter the most to your organization while avoiding playing for ones you don't to provide an accurate, upfront price. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Drive Lifetime Customer Loyalty with Infor CRM Epiphany Interaction Advisor by Infor CRM January 20, 2012 - (Free Research) Watch this video demo to learn about Infor CRM Epiphany Interaction Advisor, an all-in-one customer interaction system that provides you with valuable customer insight for enhanced interactions and increased customer loyalty. (VIDEO) VIEW ABSTRACT | GO TO

Demo: IBM SPSS Customer Analytics Overview by IBM January 17, 2012 - (Free Research) Predictive analytics gives you the insights you need to create more effective, persuasive and profitable marketing and sales efforts to improve customer loyalty. Watch this short videocast to learn how IBM SPSS helps harness the power of information so you can make the most out of every customer relationship. (VIDEOCAST) VIEW ABSTRACT | GO TO VIDEOCAST

Differentiate Your Company with Complete CRM by Oracle Corporation February 02, 2009 - (Free Research) This white paper will expand on what Oracle defines as Complete CRM – how businesses can better engage customers and users, manage customer transactions, and analyze results to adapt and take advantage of changing business and economic circumstances to realize greater value from CRM. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Retailers' Response to the Global Economy Downturn - Enabling Immersive Shopping Experiences by Oracle Corporation March 09, 2009 - (Free Research) This white paper will explore the global retail industry's movement towards the attainment of total immersive shopping experience (ISE) abilities, and discuss how integrated customer relationship management (CRM) software suites will represent the key technological enabler to achieve this fundamental strategic business objective. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

The Social-Powered Enterprise by Salesforce.com February 06, 2012 - (Free Research) This e-book is designed to help you embrace the rise of social media, to harness its power and put it to work throughout the company. It’s based on our experience helping thousands of companies put the power of social media to work. It also discusses the benefits of social-powered selling, including greater reach and better close rates. (EBOOK) VIEW ABSTRACT | GO TO

The Social Sales Revolution by Salesforce.com February 06, 2012 - (Free Research) This e-book examines how some of today’s most successful reps approach social sales. Among others, you’ll meet a wine salesman with almost a million Twitter followers, a global manufacturer who is taking orders on Facebook, and a storage saleswoman who used Twitter and other tools to exceed her quota by 200%. (EBOOK) VIEW ABSTRACT | GO TO

Experts say CEM technology can build single view of customer by Infor CRM January 24, 2012 - (Free Research) This tip guide from our editorial team features an article on overcoming single-view issues and how customer experience management (CEM) technologies are a valuable tool for this problem. (EGUIDE) VIEW ABSTRACT | GO TO

Why Deliver Extraordinary Customer Service? by Oracle Corporation March 21, 2011 - (Free Research) Organizations need to differentiate themselves by providing personalized and rewarding service that leverages the unique value of all customer touch points. If done well, a company can transform customer service into a competitive advantage, and use it to turn a buyer into a customer for life. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Case Study: Orlando Magic Score a Performance Slam Dunk with Dell Compellent SAN by Dell Compellent May 09, 2011 - (Free Research) To support these data-intensive applications, the Orlando Magic needed a storage area network (SAN) with I/O performance fast enough to play and stream both standard and high-definition (HD) video. Read this case study to see their solution. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

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